Why We Use Organic Sugarcane Alcohol (and Never Denatured Alcohol)

In the world of fragrance, not all ingredients are created equal. At Leland Francis, every choice—from our natural fragrance oils to the materials that hold them—is guided by a deep respect for your skin, your senses, and the planet. That is why we use organic sugarcane alcohol as the foundation of our natural perfumes, rather than the synthetic denatured alcohol used by most mainstream brands.

A Cleaner Foundation for Fragrance

Organic sugarcane alcohol is distilled from sustainably grown sugarcane, free from pesticides, petrochemicals, and unnecessary additives. It is gentle, biodegradable, and designed to let your fragrance breathe naturally on your skin.

By contrast, denatured alcohol is chemically altered to make it undrinkable. The additives used to “denature” it can be harsh, irritating, and often synthetic. While this type of alcohol is cheaper and easier to source, it does not align with our mission of creating pure, plant-based perfumes that nurture rather than strip.

What It Means for You

Better for Skin: Our sugarcane base will not dry or irritate, allowing each fragrance to evolve beautifully and stay close to your skin.
Better for the Planet: Sugarcane is a renewable crop that absorbs carbon during growth, making it a lower-impact, climate-friendly choice.
Better for the Scent: Natural alcohol enhances the way botanical oils unfold, preserving the integrity of each note from bright citrus top notes to grounding woods.

Every spray, every layer, and every scent experience is made with intention, crafted in small batches and poured by hand in the United States.

Experience the Difference

Discover our collection of clean, vegan, and cruelty-free fragrances crafted with organic sugarcane alcohol:

• Pomelo Sensual Eau de Parfum: A citrus floral inspired by Mediterranean mornings.
• La Reina Eau de Parfum: A modern rose with herbal warmth and depth.
• Franklin Eau de Parfum: A rich blend of spice, violet, and vetiver that captures confident sophistication.

We believe true luxury is rooted in nature, and nature deserves our care.

#CleanFragrance #SustainableBeauty #LelandFrancis